There's a trendy little catch-phrase floating in the air these days: it's time for a change. I say trendy, because it's being used in the current (as this is being written) American presidential election, and it's likely to begin its free-fall back into cliché hell whence it came around the second week of November. But, cliché or no, I happen to like the phrase, and so I'm going to hijack it for my own purposes on this website. Yes, it's time for a change. But the sort of change I'm referring to isn't political. The change I'm referring to is a change in perspective. A change in our ideas. As I note in the opening page of my blog, the world is really just a huge convoluted Idea, built upon and supported by the ideas each of its inhabitants has about it. What this ultimately means is this: if we're wanting to change the world, then all we have to do (and I fully realize this isn't as easy as it sounds) is change our ideas about it. And that's what this website is all about: changing our ideas.

I'm a firm believer in what's known as synchronicity. Carl Jung, the noted psychiatrist and philosopher, coined the word to describe what he called "temporally coincident occurrences of acausal events," implying a "governing dynamic that underlies the whole of human experience and history—social, emotional, psychological, and spiritual." What does this mean for you and me?: there are no mistakes in the Universe. You are visiting William Campbell Jr because you are, on some level, meant to be here. There is something here that you need, whether it's a note of Inspiration, a bit of information (whether on this site or via a "synchronistic" link to another website), a medium of exchange for ideas, or the simple, comforting reminder that none of us is alone in the Universe. Take a look at some of the things this website has to offer: